ClickFunnels vs Thinkific: Which is better?

Every business needs to maximize all the leads they can get to boost their income. Your goal is to make sure that you have specific measures to achieve your goal. The right online steps can transform your potential buyers into paying customers.

Successful online businesses use sales funnels to meet their goals. While some companies struggled to create online sales funnels in the past, it’s easier nowadays. There are many programs that you can use to help you generate sales funnels. 

Two of the most commonly used sales funnel builders are ClickFunnels and Thinkific. Read through as we review ClickFunnels vs Thinkific and see which one is the right fit for your business?

What is a Sales Funnel?

A sales funnel is a sequence of steps that convert prospects into paying clients. The potential buyers go through several actions in the various pages of your website to complete their purchase.

Integrations with other accounts, like Shopify and Paypal, allow your customers to finish their buying activities without leaving the sales funnel.

Affordable online tools such as ClickFunnels and Thinkific have made it easier for businesses to build sales funnels. By guiding your customers, you can improve their entire shopping experience.

What are the steps involved in Sales Funnels?

Here are the steps that your customers will follow while they are in your sales funnel.

1.       Your prospect customer visits your landing page after seeing a referral or an ad.
2.       You provide a valuable offer to incentivize the individual to sign up for your email list.
3.       Start sending emails to your prospective customer.
4.       Your emails convince the prospect to buy your products or services.
5.       They click the link in the mail, which takes them to an order placement section then payment.
6.       Your customer proceeds to a page that confirms their purchase and appreciates them.

ClickFunnels or Thinkific?

ClickFunnels

ClickFunnels is a popular marketing tool used by online businesses to streamline their operations and drive up sales. Russel Brunson, who is the co-founder, is a renowned marketer who established the company in 2014. His goal is to help entrepreneurs sell their products online.

The services of ClickFunnels comprise of sales funnel building capability. You don’t need to be a coding guru or spend as much on digital marketing. (READ: How to get started with ClickFunnels)

ClickFunnels offers a simple plan that provides you with everything you need to build successful sales funnels for your business. Their past clients’ testimonies revealed that every business you make on ClickFunnels yields excellent returns.

How does ClickFunnels work?

ClickFunnels allows you to develop and improve your sales funnels. You can build your funnels on their platform quickly or use their templates. Customization is also easy. You don’t need expert coding skills, just follow the steps of the learning materials provided.

You can integrate your account with other platforms to upgrade the experience of your customers. The analytics can track performance and know the areas you need to change.

The Features of ClickFunnels

ClickFunnels has several features, but here are the best ones:

1.       Drag and Drop Editor

Owning and running a business is all about sustaining balance. You can either spend cash to make somebody else do your job or learn how to do it yourself.

ClickFunnels is beginner-friendly and idiot-proof. If you want a button, just drag it to where you want it to go. If you want a picture, drop. If you need to adjust something, click. 

2.       Native Integrations

ClickFunnels have integrations like Stripe and Salesforce. However, most of the integrations arrive from their APIs.

Furthermore, your business may require services from other platforms. You may need PayPal to process payment, Shopify to set up your online shop, and Aweber to manage your marketing campaigns. All of these programs can be integrated with ClickFunnels. (READ More: What can you integrate with ClickFunnels?)

3.       Learning Materials and 24/7 Support

ClickFunnels understands the struggles of investing in any programs without knowing how you will benefit from them. That’s why they offer a 14-day trial period to give you a glimpse of what they can offer.

You can find hundreds of videos, texts, and webinars to help you adapt quickly. They also have an exceptional support system that includes an online community to help you encounter any difficulty. 

4.       Sharing of Sales Funnel

ClickFunnels allows you to share your sales funnels online. They allow copying and distributing their URLs.

By sharing their URLs, you can increase your reach, which boosts your chances of earning higher revenue.

Thinkific

Thinkific is a comprehensive marketing service provider that targets edupreneurs. Thinkific allows them to create funnels that help them sell their online courses and learning materials.

As the world explores the possibility of digital learning, online classes are becoming popular. People seek convenience and quick knowledge without having to leave their homes.

Thinkific enables its users to have simple steps for their customers. These simple steps are what make customers happy and increase their likelihood of repeat business.

How does Thinkific work?

Thinkific allows content creators of online courses to sell their stuff and get enrolments. Sales funnels can help potential learners choose to subscribe to your lessons or to buy the learning materials you offer.

They guide the users through all the actions they need to complete before obtaining their learning materials. Thinkific allows you to earn consistently through the sales funnels.

The Features of Thinkific

Here are some of the best features of Thinkific.

1.       Site Builder

Thinkific allows users to create appealing web pages for your marketing campaigns. Your visual impression affects how your products perform in the market. When you have an excellent layout, it intrigues your potential buyers to check out your stuff.

You can modify different elements like font styles, text, URL, and colors. You can also upload multimedia content and arrange them well in your pages. 

2.       Support

Thinkific offers standby support to help you whenever you encounter problems. There are several tutorials and other learning materials to help you familiarize yourself with the program if you do not know how to navigate the platform. 

3.       Integrations

Thinkific allows you to connect your account with other platforms. You can link it with your payment processing program, email marketing service, and more. These integrations can simplify the experience of your customers. 

4.       Analytics

You can track your performance using the tracking capabilities of Thinkific. Measuring how your fare is essential to know whether your efforts are yielding the expected results. The metrics will show you the areas that you need to improve.

The Verdict: ClickFunnels vs Thinkific

Now, it’s time to answer the critical question. Which one is better between ClickFunnels and Thinkific?

ClickFunnels is the best funnel building software if you’re planning to build highly converting funnels and create more value for your customers.

Below are some of the reasons why ClickFunnels is better over Thinkific.

•       Minimize Distractions

A website usually has 5-20 content pages, including About Us, Contact Us, Service Pages or Product Pages, and sometimes a page for blogs.

The home page can be compared to a multi-line highway—the different pages on a website corresponding to highway entrance and exit ramps.

If the website is a multi-lane freeway, a sales funnel is like a one-way road. Everything is designed to guide website traffic in one direction- to get the deal.

ClickFunnels can minimize distractions like outgoing links or share buttons. Every single page of ClickFunnels prompts the user to purchase by highlighting the company’s best services. 

•       Easy to Use

You don’t need to be a coding expert to use ClickFunnels effectively. You don’t have to understand web basics such as HTML and CSS. 

ClickFunnels allows you to get your website or advertising template started without any difficulty. It provides several models to fit your design requirements.  

•       Save Time with Emails

ClickFunnles has several features to cover the process of responding to emails. It offers automated message sending for visitors or subscribers. It can also notify you when somebody purchases from one of your affiliated stores. Of course, you may choose to reply to your customers directly through ClickFunnels without using other third-party messaging services. 

•       Excellent User Support

ClickFunnels has a genuine heart for all its users. It offers free training sessions and other relevant sources to help you get started and improve your experience. There are also training sessions to help entrepreneurs make marketing and advertising choices that work best for their business or industry.

One of the best features of ClickFunnels is when you visit a website, a free description of your business’ ideal marketing strategies is well-displayed.

Furthermore, unlike Thinkific, ClickFunnels gives you access to its regular email customer support. If that still doesn’t help, they also offer support over the phone or priority template requests.

While both ClickFunnels and Thinkific offer quality customer experience, ClickFunnels stands out. It covers all your marketing and advertising needs without becoming an IT expert. The pricing plans of ClickFunnels are also affordable, considering the results and potential earnings it can give to your business.

(READ More: Everything you need to know about ClickFunnels)