ClickFunnels vs Leadpages: Which is better?

Are you trying to sell online? These days, you can’t simply rely on a “Subscribe for Updates” button and an email field to capture leads and boost conversions. What you need is an optimized sales funnel to successfully capture leads and transform your prospect customers into paying customers. When done right, it will also increase the number of new customers who will purchase on your website through your shopping cart.

Leadpages and ClickFunnels are two online marketing tools that can assist you in making this happen. In this comparison, we review the main differences between the two tools to determine which is more suited for you and your business.

Leadpages

Leadpages is a popular landing page software that you can use to connect with your customers, capture leads, and close sales. You can create high-performing company websites, excellent landing pages, pop-ups, and opt-in forms using Leadpages. 

Features of Leadpages

Below are some of the excellent features of Leadpages. 

1.     Social Media Ad Builder

Leadpages allow you to build, run, and administer social media ads like Facebook and Instagram. These ads are pre-populated with your landing page content so you can save time and effort. However, you can adapt to every advertisement according to your requirements. 

2.     Free Sub-Accounts

With Leadpages, you can have up to 5 free sub-accounts, and you can share access with your group or customers. All these sub-accounts can be linked to your main account for consolidated monitoring. 

3.     99.9% Uptime

When you look at the company website of Leadpages, you’ll see that they guarantee a 99.9% uptime. So, you can enjoy reliable and speedy performance. 

4.     Data Backup

For a business, data is critical. Leadpages helps you keep your work safe within its landing page builder by automatically saving every time a change is made. You can also retrieve your customer data backup as a .CSV file. 

5.     Website Preview and SEO

Leadpages allows you to preview your website as it appears on different devices so you can easily optimize your content across different screen sizes. Moreover, all your landing pages are mobile-responsive. All Leadpages sites allow you to generate meta descriptions quickly since it is equipped with an auto-generated sitemap and in-built SEO settings. 

6.     Automated Lead Magnet Delivery

Leadpages supports built-in lead magnet delivery for new subscribers through a strong email marketing feature. This includes the automatic delivery of emails and digital files as well as opt-in lead magnets. 

7.     Copy and Modify

You can save a lot of time and effort in creating the different landing pages of your sales funnel. 

8.     Easy Online Transactions and Payment

Leadpages Checkouts are supported by Stripe. It makes selling and delivering digital products a stress-free experience.

9.     Widgets

Leadpages offers plenty of widgets so you can increase the functionality of all your landing pages. You can use different countdown timers, videos, text, images, Calendly, OpenTable, etc. 

10. Leadmeter

Leadpages has an excellent optimization tool called Leadmeter. It offers data-oriented, real-time conversion recommendations for building high-converting landing pages and funnels. 

11. Strong Analytics

You can improve your marketing decision-making by maximizing the built-in analytics to see if your funnel is working or not. It’s also possible to include some third-party analytics like Google Analytics and Facebook Pixel into all your landing pages. 

12. Unlimited A/B Split Testing

Leadpages allows you to carry out unlimited A/B split testing on any landing page for performance optimization. 

13. Customized Branding and Integrations

Leadpages allows you to label all of your landing pages for personalized branding. With Leadpages, you can change everything on your landing page- from logo design to custom colors. 

14. Customer Training and Support

Leadpages has a better customer support system than ClickFunnels. They are quick to respond. When starting, you can choose a quick one-on-one call with a Leadpages professional for a smoother transition. 

Leadpages: Pricing Plans

Leadpages has 3 pricing plans: Standard, Pro, and Advanced.

• Standard

The Standard Package costs around $37 per month. It is best suited for new companies and startups. This plan allows you to have one website, unlimited landing pages, pop-ups, alert bars, more than forty integrations, Facebook and Instagram ad builder, an email autoresponder, and free hosting. 

• Pro Plan

The Pro plan is ideal for growing companies. This plan costs $79 per month and includes all of these features with three websites, online sales, payments, unlimited A/B split testing, ten Opt-in text campaigns, and more. 

• Advanced Plan

The final plan of Leadpages is called Advanced Plan. This plan is ideal for marketing agencies. Its price is $321 each month and includes up to fifty websites. It also includes Advanced Integrations, five Pro Sub-Accounts, fifty Extra Opt-in Text Campaigns, and one-on-one Quick Start Call. 

ClickFunnels

ClickFunnels is an excellent landing page software created by Russel Brunson and his team in 2014. This software is equipped with a huge database of eye-catching and high-converting landing page templates that can be customized easily to add your branding elements.

 As the name indicates, ClickFunnels isn’t only about creating landing pages. You can use it to design and develop a customizable high-converting sales funnel for your company.  

There are several landing page templates and marketing sales funnels templates that you can use to construct and consolidate your entire sales funnel. The best thing about ClickFunnels is that it offers you all the tools and tactics that you need to capture leads and to promote and deliver your product and services online. 

(READ More: ClickFunnels Reviews: Everything you need to know)

Features of ClickFunnels

Below are some of the excellent features of ClickFunnels.

1.     Easy to Use

ClickFunnels has a simple and easy-to-use drag-and-drop editor. You can choose to create a new landing page every time or use any existing landing page template built within the platform. 

2.     Unified Platform

You will find all these features in a single all-in-one landing page software. The dashboard is even pre-formulated, which means you won’t have to set up anything. 

3.     Powerful Automation

ClickFunnels offers powerful marketing automation. You can set up email messages easily and sequences to connect with your clients.

ClickFunnels also has a powerful tool called Actionetics. You can use this tool to create bespoke follow-up funnels, resonating with your target customers, and increasing your lead capture and conversion rate. 

The Actionetics email editor is also simple to work with. You can also use it to deliver broadcast messages to your subscribers. 

4.     Smart Shopping Cart with 1-Click Upsells

ClickFunnels is packed with a smart shopping cart that allows your customers to add any upsell to their orders with a single click. You don’t need to go through the entire checkout process again. 

5.     No Installation and Auto-Updated Plugins

Unlike other landing page software options, ClickFunnels doesn’t need installation. You can create all pages in your sales funnel straight from your membership area.

ClickFunnels guarantees the security of your sales funnels by auto-updating your plugins so that you don’t risk your safety by installing plugins that can be compromised easily. 

6.     No Tie Down

With ClickFunnels, you will not be tied to a long-term contract. You can use it for as long as you want and cancel your subscription whenever needed. 

7.     Free Updates

ClickFunnels provides free updates about their landing page builder and templates built within their platform. 

8.     Third-Party Integrations

ClickFunnels supports third-party integration with other external tools such as email marketing tools, your CRM, analytics, webinar software, and shopping carts. 

9.     Video Training

Funnel Flix, ClickFunnels’s training suite, has a huge database of videos to help you create landing pages and sales funnels that skyrocket your company’s conversion rate. 

10. Virtually Infinite Scalability

ClickFunnels lets you revel in virtually infinite scalability in real-time. 

11. Simple Checkout Process

With ClickFunnels, you can reduce cart abandonment to create a simple, non-confusing checkout process. You can choose the traditional order form or the complete two-step form. 

12. Affiliate Program

ClickFunnels has one of the best affiliate programs in the market, with plenty of training and assistance. Many people have been receiving payment after payment successfully by becoming ClickFunnels affiliates.

ClickFunnels: Pricing Plans

ClickFunnels offers two pricing plans, covering different features.

• Basic Plan

The Basic Plan costs around $97 per month. It allows you to have a maximum of 20 funnels, with 100 pages, one admin, 20,000 visitors each month, three payment gateways, and three custom domains. 

• Platinum Plan

The Platinum Plan of ClickFunnels costs $297 each month. It covers everything the Basic Plan has and a lot more features. You can have up to three users or admins, nine custom domains, and nine payment gateways.

(READ More: ClickFunnels Pricing Plans and Packages)

The Verdict: ClickFunnels vs Leadpages

ClickFunnels and Leadpages are both excellent landing page builders. Both platforms are used for building sales funnels due to their excellent drag and drop functionality. 

While Leadpages may dominate ClickFunnels in terms of pricing, simplicity, and customer support, the latter wins when it comes to creating more sophisticated funnels involving multiple landing pages.

ClickFunnels is the best option for companies that offer a lot of different types of products. They can build individual sales funnels for each product. Moreover, they can integrate third-party applications into their sales funnels. On top of it, ClickFunnels’ affiliate program is more comprehensive, giving you a chance to make more sales.