Who is ClickFunnels for? Find out how it can help your business
ClickFunnels can help any kind of entrepreneur in growing their business.
ClickFunnels is an innovative tool that helps business owners earn more money. It is a unique marketing tool specially designed for entrepreneurs who may lack the coding and design skills needed to build an online business and sell products online. (READ more: What is ClickFunnels?)
It is one of the best software tools out there for creating all kinds of sales funnels, which refers to the buying process that potential customers go through from when they first interacted with you and your content until they become a paying customer. (READ: What is a sales funnel?)
Selling face-to-face requires traits like charisma, resourcefulness, and persistence. Selling online, on the other hand, requires special skills like coding, design, and digital marketing, among other things. With ClickFunnels, you don’t have to be a digital marketing expert and gone were the days when you needed to hire an IT expert. It features a ‘plug-in and play’ set up so you can easily and quickly build sales funnels and other services like webinars, webpages, landing pages, membership sites all by yourself. Using ClickFunnels has become extremely popular in recent years because of its drag-and-drop editor. This editor is specially created for landing pages to help any business person build elegant funnels.
Whether you offer a product, service, eCommerce, coaching, or consulting, there is always something to utilize at ClickFunnels. Below is a list of businesses ClickFunnels is built for.
Types of business and services that need ClickFunnels
1. E-Commerce Services
The purchasing process of a customer online can take considerable time. Some need to consult different people, compare products, stores, and prices before they make a decision.
ClickFunnels allows you to walkthrough a potential customer from when they first discover your product up to the time they make an actual purchase.
Furthermore, sales funnels relay information to your inventory store so you can continue the processing of offers. They allow sales resource management for the success of online firms. They also make the buying experience easier and more enjoyable, increasing the likelihood of buyers to return for more goods or services.
2. Small and Medium Enterprises (SMEs)
For SMEs, lead generation and increasing sales are essential for growth. ClickFunnels allows you to create offers that can drive interests to your company. Using sign-up funnels can help you get people quickly to avail of their contact information for your email list.
Once you get their contact information, you can engage them to convert their interest in your products or services into an actual purchase. Improving lead generation can help in growing the revenue and customer base of SMEs. It is also crucial for SMEs to create a smooth process for customer retention since they try to develop a sustainable source of income. All of this is possible through ClickFunnels.
3. Marketing Service Providers
Companies are always on the lookout to reduce their expenditure while attaining their business goals and staying competitive with the different marketing firms that flood the market.
ClickFunnels provides this opportunity for advertising companies. It allows them to create excellent offers that capture the attention of prospective customers.
When marketing companies catch their customer’s attention, they can lead them to their landing pages using the marketer’s design in ClickFunnels. These services are essential in landing clients. The marketers may also integrate other accounts so they can manage them easily from one place while realizing other benefits.
4. Webinar Hosts
You can use ClickFunnels to host and automate webinars through its webinar funnel. You can develop an excellent webinar funnel to increase your viewers.
You will only need to set the expectations of your webinar before moving into the development of the funnel, as well as understand your prospect customers and their problems.
5. Retail Stores
The main factor in the success of any retail store is a consistent flow of income and proper inventory management. ClickFunnels can help companies to manage their retail processes. It enables lead generation, sales management, order tracking, and KPIs.
If you combine these features, you can create an excellent system for selling products to customers. It also allows you to develop your sales funnel to guide customers from their initial contact with you to post fulfillment activities.
6. Authors, Speakers, Coaches, and Consultants
These are the individuals selling information products, books, masterminds, coaching, live events, and more. While they all come from different industries, they use the same types of funnel and will benefit from using ClickFunnels.
7. Professional Service Providers
There are several types of professional services. This would include chiropractors, real estate agents, CPAs, dentists, financial and insurance agents, and more. They can use ClickFunnels to get the right customers.
8. Affiliate Marketers
These are the people selling other people’s products. They include distributors, affiliates, people doing home parties, and more.
If you are in affiliate marketing or selling any affiliate products, you need to develop a network marketing bridge funnel. It will only require two to three pages to build this funnel – an opt-in page, a bridge page, and your affiliate product’s page.
9. Business to Business (B2B)
B2B refers to anyone selling any product or service, consulting, equipment, or more from business to another. They can utilize the different funnels of ClickFunnels to reach more markets.
All types of businesses or services that are marketed online can benefit from using ClickFunnels. Online marketers just vary by the products and services they offer and the content they put in their funnel depends on their business goals and creativity.
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How can ClickFunnels help in growing and promoting your business?
You can do so much for your business with ClickFunnels. You can focus on selling your products and boosting your sales processes through quality leads. Check out the other ways in which ClickFunnels can help entrepreneurs:
- ClickFunnels forces you to use best practices funnel
ClickFunnels forces business owners to think about their business through a sales funnel lens.
It also helps business owners to understand the concept of stepping up their prospects from free or low-cost products and upselling them to more expensive ones during the sales process. ClickFunnels won’t simply help you build landing pages, it will help you build optimized landing pages specifically for upselling as well. You have the option to add upsell pages or products in your line items while creating a product page.
This is usually integrated into the form of additional upsell download buttons. These buttons are linked to the upsell pages that are created. Alternatively, you can connect existing products of higher value to the upsell button.
- ClickFunnels helps you automate the sales process
If you want to expand quickly and spend or waste less resources, you need to make use of the internet and automate your sales process.
Every step in the sales process can be automated through ClickFunnels like conducting webinars, taking payments, and email marketing support.
The beauty of automating your sales process isn’t just with helping you save time and money, but it will also provide better overviews on your existing and potential customers.
- ClickFunnels helps you create attractive landing pages
ClickFunnels provides all the properties to create the ideal sales page. Landing pages are also known as Sales pages because they are designed to accomplish sales, which is why you need to partner it with the appropriate content and add the right call-to-action buttons.
For instance, if you want to sell an online membership, you can build a funnel to drive people to register and afterwards direct them to your membership page where you have eBooks that the members can download. Meanwhile, if you are an eCommerce store and want to create sales funnels for driving conversion, you can create product pages without any of the unnecessary distractions to ensure higher conversion rates.
ClickFunnels makes your landing page set-up process seamless and quick. It has a whole series of templates to construct these funnels based on what your business requirement is. The pre-built layouts and themes of ClickFunnels help in designing your sales pages. No coding skills needed, you only need to simply drag and drop to create beautiful landing pages and customize it to your own liking. It provides essential page elements to offer flexibility to your design. It has vital features like image, text, button, headline, video, and input types of widgets.
It also has some advanced elements, including SMS sign up, pricing tables, surveys, progress bars, Facebook comments, and more.
You can attach the landing pages on your website, depending on your needs.
- ClickFunnels helps you build your Email list
Email marketing is the oldest form of marketing channel. However, this method is still useful. Most of the companies running email campaigns are still getting good results.
However, you need to run some lead campaigns to build that email list. You can add a sign-up form to collect your lead information. Afterward, you can manage your leads’ data from the dashboard in ClickFunnels.
You can track the performance from the analytics to give you a better idea about your lead funnel and you can fix the loopholes in your marketing campaign by making the necessary adjustments.
ClickFunnels has excellent Squeeze Page Funnels so you can grow your email list of subscribers and potential buyers.
The squeeze page has two simple stages. First is the ‘squeeze page,’ where you ask for the users’ email addresses in exchange for providing some valuable information. The second page is the ‘thank you page,’ which provides the information you promised in return for the squeeze page.
- ClickFunnels helps you create high-converting sales funnel
A powerful sales funnel can take your business to another level. If you are an online seller, using a sales funnel is your best option. Nowadays, funnels can generate more revenues than standard websites.
ClickFunnels provides all the necessary features from a single dashboard. You don’t have to pay for several tools to develop a decent sales funnel. You can get all the tools required by ClickFunnels.
- ClickFunnels allows you to create a product launch funnel
Any business can use a product launch funnel to generate more leads and sales. You don’t need a big email list. You can make sales even if you have a small email list as long as you implement the right strategy.
ClickFunnels’ product launch funnel contains 4-5 well-designed pages to create hype on your product.
You can use an opt-in page to capture leads information, a video page to nurture and educate your prospect, and autoresponders to take care of your cold prospects.
You can customize the funnel by adding some relevant upsells on your checkout page or adding a thank you page.
- ClickFunnels allows you to implement upsells and downsells
In general, upsells are backend offers. Funnel experts can show customers when to fill out their payment information for the main offers.
Implementing upsells offers you an opportunity to earn extra money by getting the attention of your customer. However, make sure that your upsell offers are relevant to your main offer. Otherwise, your prospects will ignore them.
There are several reasons why you should implement upsells in your sales funnel.
- It boosts your average order value.
- You can spend more money on your ads because you are earning more.
- If the upsell offers are earning more money, you can minimize your cost as well.
- Your upsell funnel should have the following components:
- Main offer
- Upsell #1 in between Checkout page and Thank You page
- Upsell #2 if anyone accepts upsell#1
- Downsell
- Thank You Page
- ClickFunnels allows you to launch your paid online courses.
If you are struggling to generate revenue for your online course, you need a powerful sales funnel that is specific to the service you offer. Through ClickFunnels, you can create a landing page, an email marketing campaign with autoresponder, host a webinar, and enable a membership feature.
- ClickFunnels helps you split test your offers
All marketers want to perform split tests because it provides them with an idea of how their marketing campaigns and funnels are performing. They can choose the best ad copies when performing split tests.
You can run a split test at any point in your funnel. It doesn’t matter what stage your potential customers are in. Performing a split test can boost your lead capture process and generate more sales as well.
ClickFunnels for entrepreneurs
It doesn’t matter if you have zero knowledge in coding or digital marketing, ClickFunnels will help you take your business to the next level. It is a good investment if you want to grow and expand your business. With it, you can easily build and organize the most promising marketing funnels.
If you’re interested in earning even more money, they also offer a rewarding affiliate marketing program.