How ClickFunnels and SendOwl work and how to connect them
ClickFunnels and SendOwl can work great together. While ClickFunnels can help you with your digital marketing, Sendowl can deal with ensuring safe and secure collection of payment from customers.
Remember that time when you tried to sell digital products online, only to find that a part of your income went to hefty transaction fees? What about a situation where your eCommerce platform didn’t offer an on-site checkout?
ClickFunnels builds your entire business. It helps develop landing pages, downsells and upsells, sales funnels, and membership sites with ease. (READ: What is ClickFunnels?) Meanwhile, SendOwl is an eCommerce platform geared towards helping you sell and promote digital products.
Unlike other eCommerce platforms that seem to have more of a focus on physical products, with some watering-down digital offerings, SendOwl is the other way around. It is a shopping cart that focuses more on digital products but can be used for physical goods and services too.
Why you need a good shopping cart for your business
Shopping carts are arguably one of the most important aspects of any online business. Yet, few people understand how to choose one. Some people prefer to keep it simple by embedding a PayPal buy button, totally oblivious to how much revenue they’re inherently leaving on the table.
There’s a whole lot more to this technology than merely charging a credit or debit card. While that is the core function, any shopping cart should have added features to help improve your service.
A great shopping cart should have, at the very least, the following features:
- Accept Payment: Processes payment via PayPal, Check, Cash, Apple Pay, cryptocurrency, etc. Potentially offers different payment models, such as one-time, subscription, plans, etc.
- Convert Prospects: Adheres to a proven layout/design, a choice between using a single and multi-step checkout, and allows for additional conversion elements such as testimonials.
- Boost Sales: Allows you to create and manage affiliates, create discounts and coupons, incentives such as bump-offers and one-click upsells, and possible limitations for added scarcity and urgency.
- Work With Your Stack: Integrates with your current software, such as your email marketing tool, membership plugin, and your preferred payment processor.
- Support: Offer several support options, including thorough documentation, an active community, and some form of emergency contact, whether it’s a phone or live chat.
What is ClickFunnels?
ClickFunnels is a cloud-based software for building customized sales funnels used by entrepreneurs to grow their businesses online and take their marketing to the next level.
The software makes it very easy to accept online payments. It comes with Stripe, PayPal, and other payment merchants, making it an accessible service for small business owners and online marketers.
ClickFunnels doesn’t need to have multiple websites or pay extra for hosting a domain because ClickFunnels is all-inclusive.
For instance, if you work as a fitness coach and people engage you in a personal consultation, or you even offer online courses, you can direct web traffic with ClickFunnels to your page getting customers to join your social media or email list.
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The moment your leads have joined, they are allowed to choose to purchase the course or have access to your free ebooks. If they make the purchase, an extra page will pop up to redirect them for a special training session with you. You can do all this directly with ClickFunnels without necessarily having to host a domain or pay for any special software of any kind.
The main objective of ClickFunnels is using the software to ensure maximum spending of every customer who engages in your product or services, transforming them into possible big spenders.
ClickFunnels offers comprehensive analytics so you can monitor your page and how well it is doing. Also, you can run A/B tests many times on your sales page with ease. These tests will help you optimize your sales pages to have the best in terms of leads and sales.
(READ more: Everything you need to know about ClickFunnels)
What is SendOwl?
Previously called Digital Delivery App, SendOwl is an online platform where you can quickly and inexpensively create a storefront and start selling digital products and services.
Sendowl takes care of the process between you creating and uploading your products and getting paid. It lets you integrate with payment gateways, create conversion-optimized checkouts, and it ensures automated digital delivery. SendOwl enables a rapid launch process, making it as close to “one-click” as you can get.
Getting started with SendOwl only takes a few minutes. You can use a lot of its features and an intuitive, user-friendly dashboard. What’s more, you’re able to sell just about anything you like. It is ideal for bloggers and small site owners who want a quick and easy way to start selling.
It can be used with WordPress or any other content management system (CMS). You just need to paste the code for your buttons. Unlike other e-commerce platforms like Shopify and Bigcommerce, SendOwl doesn’t have a CMS, and it can’t power your entire site.
Products, memberships, and subscriptions are all supported on this platform. You can sell from anywhere, too, including email, social media, and your blog or website.
If you want to scale things up, SendOwl is built to scale with you. This means as your business grows, the ability to sell more grows too.
Key features
SendOwl has a lot of functionality to offer including:
- Responsive checkout that adapts to all screens and devices
- Multi-language to display checkout pages in your customer’s language
- A wealth of payment options including; credit card, Apple Pay, PayPal and Bitcoin
- Built-in affiliate system to encourage customers to promote and sell your products
- Upsell capability to make more money on each sale
- Cart abandonment options
- Run promotions and discounts
- Gifting encouragement and “pay what you want” pricing
- On-site checkout functionality
- Drip products to customers over a schedule
- Order email editing
- Complete branding options
- Custom checkout fields
- Integrates with MailChimp, Campaign Monitor, ConvertKit and more
- Powerful analytics and reporting
All product files are stored securely. You can choose to release them to customers via either a timed link or a link with a preset number of download permissions.
It would not be possible to download a file through a link once its time limit has expired or the number of permitted downloads are made. The videos can be configured to stream rather than download.
What products can you sell in SendOwl?
You can sell anything digital with SendOwl, whether that be software, audio, eBooks, videos, dress patterns, codes, or any other digital file. SendOwl makes it also easy for you to sell memberships. It also integrates with S2 Member Pro, WishList Member, and MemberMouse.
SendOwl is suitable for you if you wish to sell any of the following types of products:
- Software
- Subscriptions
- Ebooks
- Videos
- Video Games
- Comics
- Music
- Magazines
- Audio Tracks
- License Keys
SendOwl has a drip functionality, which means that selling subscriptions is straightforward, whether you want to charge a recurring fee for access to your products or want to release new articles, videos or mp3’s regularly and give access to them for a set, recurring fee.
Though SendOwl primarily labels itself as a digital goods selling platform, it still supports the selling of tangible products too.
How much does SendOwl cost?
Like other hosted platforms, SendOwl charges a monthly fee. Pricing starts at $9 per month on the Standard model, which allows you to sell ten products with 1 GB of storage space. There’s no limit on the bandwidth needed for customers to download your products.
For further features, you can opt for one of the following plans:
- $15 a month – 30 products and 3GB of storage
- $24 a month – 100 products and 5 GB of storage
- $39 a month – 250 products and 15 GB of storage
These prices are for their standard hosted plans. Further, plans are available for self-hosted and subscription users.
SendOwl does not charge any fees per product or per sale. The monthly fee is all you’ll pay. However, you will still have per-transaction fees from PayPal or whatever payment gateway you use.
How to connect ClickFunnels and SendOwl
Follow these steps to integrate SendOwl and ClickFunnels:
Step 1: Authenticate SendOwl + ClickFunnels.
Step 2: Pick one of the apps as a trigger, which will kick off your automation.
Step 3: Choose a resulting action from the other app.
Step 4: Select the data you want to send from one app to the other.
If you sell a large number of physical products, you can benefit from using SendOwl and ClickFunnels. In fact, their growth in the marketing area is proof that they are the best solution out there.